Would you go back to non-folding after the Pixel Fold?

The Pixel Fold was launched 3-4 months before the Pixel 8 and 8 Pro. If you’ve just bought a Google Fold and are happy with it, I highly doubt that the 8 series will change your daily driver.


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This is largely due to the fact that the Pixel 8 hardware isn’t overly competitive and to my suspicion that this will be a year dominated by software and AI, with such features most likely coming to the Fold at some point.

1.) However, looking beyond that, I’m curious as to whether today’s Pixel Fold owners will be expecting a second-generation foldable from Google or whether they see themselves reverting to a slab-style form factor. If nothing breaks, how long are you going to keep it?

It’s only been a few months for the first buyers, but by now the utility of having a bigger screen should be understood. Subsequent Android updates and Pixel Feature Drops should only make for a more compelling big-screen experience, with pairs of apps immediately springing to mind for faster, default multitasking. That said, after using a foldout, you may end up realizing that you don’t really need a bigger screen when you’re on the go, or that you don’t really need two apps side-by-side all that often.

Then there’s the trade-off of having a device that is always going to be thicker than a regular phone and probably heavier. In using the Pixel Fold, I came to ignore/accept the thickness and weight after a few weeks. It wasn’t immediate and I want improvements in the next version. However, I don’t see it as a hindrance to enjoying this brochure.

2.) In the meantime, how many internal display issues and the resulting replacement/repair cycle are you willing to tolerate before your experience with the form factor sours?

Overall, I think (and hope) that each Google foldable generation will be on sale for more than a year (before the next one is announced). A duration of 18 to 24 months would allow for more time to develop, test, and make each release more meaningful than the last. (Obviously, Samsung has put the foldables on an annual refresh schedule, though we’re starting to see the improvements wane.) I think the iterations (at least three) that Google put into the first Pixel Fold mean it doesn’t need to make a second one. generation immediately (i.e. within a year).

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